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there’s beauty + strength in self-care

Stop settling! Make your workout to wash day, and the days in between, beautiful, with haircare products thoughtfully made for your curly, kinky-coily locks + active lifestyle.

from work out

to wash day 

We're here for the curly-haired queens that need more "me moments." Moments where you can just take care of you. From running, yoga, day-to-day errands and everything in between, we get it takes a lot to manage or want a healthier, active lifestyle plus having healthy, bouncy, gorgeous curls. There's strength in pursuing your own self care, and we see that, and from work out to wash day, we've got you covered. With our proprietary formulas + clean, curl-loving ingredients, we are Striking + Strong, and so are you.

2
Hassana
October 18, 2023
Was debating on just trying the conditioner (because I've been using the same one for a few years) but glad I go them bothhhhh! The shampoo lather ...More
Was debating on just trying the conditioner (because I've been using the same one for a few years) but glad I go them bothhhhh!
The shampoo lather is *chefs kiss* reminds me a lot of Cream of Nature (IYKYK) and leaves my scalp feeling super clean but does not dry out my curls. 😍 Looking forward to trying their micellar shampoo next! The works wonders for my tighter curlsss (type 3c/4a in the middle of my hair, but 4a/4b everywhere else) 💛
This conditioner has great SLIP for detangling, love the cooling effect on the scalp (feels like a whisper in my scalp haha), that this actually leaves my hair feeling moisturized AFTER I rinse it out and the consistency of the conditioner is perfect (not too thick, not too thin). If S+S starts making styling products, I will def be first in line to try lol
Helpful?
2 0
Hassana
October 18, 2023
The latherrrrr is the star of the show for me! Reminds me of Cream of Nature (IYKYK). Leaves my scalp feeling super clean but does not dry out my curl...More
The latherrrrr is the star of the show for me! Reminds me of Cream of Nature (IYKYK). Leaves my scalp feeling super clean but does not dry out my curls. 😍 Looking forward to trying their micellar shampoo next!
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0 0
Hassana
October 18, 2023
Works great on my tighter curlsss💛 This conditionerrrrrrrrrr 1) It has great SLIP for detangling 2) love the cooling effect (feels like a whisper in...More
Works great on my tighter curlsss💛
This conditionerrrrrrrrrr 1) It has great SLIP for detangling 2) love the cooling effect (feels like a whisper in my scalp haha) 3) it actually leaves my hair feeling moisturized AFTER I rinse it out 4) love the consistency (not too thick, not too thin) It's been a staple in my wash routine for a while.
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0 0
Melissa
July 27, 2023
Love this shampoo and conditioner! I'm really active, have a sensitive scalp and because of my hair texture (3B) I only wash my hair every 3 days. So...More
Love this shampoo and conditioner! I'm really active, have a sensitive scalp and because of my hair texture (3B) I only wash my hair every 3 days. So I was looking for a product line that would suit my needs.
The shampoo made my hair feel really clean, but not "stripped". The conditioner was equally amazing, and has great slip--which helped me detangle my hair in the shower. Afterwards my hair felt really clean, it was easy to comb through (which is always a struggle) and this really aided the rest of my haircare routine.
I highly recommend this hair care line! I'll defenitely be ordering again!
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1 0
Laura T
June 30, 2023
Light, but effective
I was a little concerned if the conditioner would be too heavy for my white girl curls knowing it was designed for black hair texture. I used black ha...More
I was a little concerned if the conditioner would be too heavy for my white girl curls knowing it was designed for black hair texture. I used black hair conditioners in the past, but they couldn't be used often without weighing down my curls. This conditioner is not heavy at all! I am able to comb it through my curls. Once rinsed, the curls look soft and healthy without the heavy weight of some conditioners I've used marketed for curls, black or white hair textures.
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0 0
Laura T
June 30, 2023
Better curls
With the shampoo, a little bit goes a long way. I love the smell of the product. It has definitely helped my curls look better. When I first tried it,...More
With the shampoo, a little bit goes a long way. I love the smell of the product. It has definitely helped my curls look better. When I first tried it, I thought I needed a haircut to help my curls. Within a few washes, that all changed. The curls had never looked better. I ended up waiting two more months before that cut.
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Veena
June 12, 2023
I absolutely love the Cool Down Conditioner! This product smells and feels amazing, and it's so moisturizing on my curly hair. My scalp feels refreshe...More
I absolutely love the Cool Down Conditioner! This product smells and feels amazing, and it's so moisturizing on my curly hair. My scalp feels refreshed and tingly (in an amazing way) after using this conditioner. I use the conditioner with the Step It Up shampoo and am obsessed with the results. My curls are moisturized and have an amazing bounce to them. I'm recommending this product to all of my curly hair friends and can't wait to repurchase!
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0 0
Veena
June 12, 2023
As someone who works out 5-6 times/week and has very curly hair, I am so thankful to have discovered Striking + Strong. The Step It Up shampoo is so e...More
As someone who works out 5-6 times/week and has very curly hair, I am so thankful to have discovered Striking + Strong. The Step It Up shampoo is so effective, it leaves my hair and scalp feeling clean but not dry or stripped of all moisture. You also don't need much product to work up a lather. I love to follow up my shampoo with the Cool It Down Conditioner as well. Definitely rate it 5 stars and if you're on the fence, you won't regret purchasing!
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Kim B
May 29, 2023
My daughter loves it!
My daughter and I love Striking + Strong products for her hair. The Step It Up Shampoo is perfect for cleansing her scalp without being too harsh (she...More
My daughter and I love Striking + Strong products for her hair. The Step It Up Shampoo is perfect for cleansing her scalp without being too harsh (she has psoriasis so it's always important that she gets a really deep clean) and it has great lather for a low-sulfate product. There's a lovely little scalp tingle she likes from the Cool It Down Conditioner and not only does her wet hair feel super soft, her curls are so defined and moisturized once they've dried! They even maintain their definition in between full wash days, which is typically about 2 weeks.
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0 0

 featuring clean, curl-loving ingredients & proprietary formulas 

Whether you're looking to begin a more active routine or fitness-is-life, we love active curls! Our products are thoughtfully formulated to cleanse, nurture, and restore after a day or week of giving it all you got. Click on one of our inaugural products below to learn about the role some of its ingredients play in caring for the needs of your curls.

No Phthalates • No Harsh Sulfates​

No DEA​ • No Parabens​ • No Silicones​ • No Artificial Dyes

  • Step It Up Shampoo by Striking + Strong
  • Conditioner by Striking + Strong
  • Micellar Shampoo for curly hair by Striking + Strong
Step It Up Shampoo by Striking + Strong

Hops Extract

Hops Extract

Yes those hops! The green cone-shaped flowers that are a primary ingredient in beer, are also great for cleansing your scalp and beautifying your hair.

Chamomile

Chamomile

A beauty + wellness favorite and for good reason! A daisy-like herb, chamomile helps to add light moisture which soothes and nourishes the hair + scalp.

Rosemary

Rosemary

A culinary herb, rosemary has been used for centuries, yet has gotten more attention in recent years for its scalp cleansing benefits.

Conditioner by Striking + Strong

Aloe

Aloe in the Cool it down condition by Striking + Strong

If soothing were a plant it would be aloe! Used for thousands of years, aloe has many scalp soothing benefits.

Sunflower

Sunflower in the our cool it down conditioner

Because hydrated hair is sexy hair, we had to include sunflower oil!

(Hydrolyzed) Quinoa

(Hydrolyzed) Quinoa ingredient in Striking + Strong conditioner

This highly praised super food is another hydration powerhouse for your hair!

Micellar Shampoo for curly hair by Striking + Strong

Lemon

lemons in the Mighty Micellar cleansing shampoo by Striking + Strong

We captured the brightness and cleansing properties of this popular citrus fruit.

Jojoba

Jojoba in the Striking + Strong Micellar Shampoo

A hair favorite, jojoba is rich in essential vitamins and minerals that work together to help nourish your hair.

Witch Hazel

Witch Hazel is an ingredient in Striking + Strong micellar shampoo

Most known for its use in facial toners, we’ve made use of the natural astringent to help cleanse and love on your scalp.

Step It Up Shampoo

Hops Extract

Hops Extract

Yes those hops! The green cone-shaped flowers that are a primary ingredient in beer, are also great for cleansing your scalp and beautifying your hair.

Chamomile

Chamomile

A beauty + wellness favorite and for good reason! A daisy-like herb, chamomile helps to add light moisture which soothes and nourishes the hair + scalp.

Rosemary

Rosemary

A culinary herb, rosemary has been used for centuries, yet has gotten more attention in recent years for its scalp cleansing benefits.

Cool it Down Conditioner

Aloe

Aloe in the Cool it down condition by Striking + Strong

If soothing were a plant it would be aloe! Used for thousands of years, aloe has many scalp soothing benefits.

Sunflower

Sunflower in the our cool it down conditioner

Because hydrated hair is sexy hair, we had to include sunflower oil!

(Hydrolyzed) Quinoa

(Hydrolyzed) Quinoa ingredient in Striking + Strong conditioner

This highly praised super food is another hydration powerhouse for your hair!

Mighty Micellar Shampoo

Lemon

lemons in the Mighty Micellar cleansing shampoo by Striking + Strong

We captured the brightness and cleansing properties of this popular citrus fruit.

Jojoba

Jojoba in the Striking + Strong Micellar Shampoo

A hair favorite, jojoba is rich in essential vitamins and minerals that work together to help nourish your hair.

Witch Hazel

Witch Hazel is an ingredient in Striking + Strong micellar shampoo

Most known for its use in facial toners, we’ve made use of the natural astringent to help cleanse and love on your scalp.

Join us for +Self-Care Weekend  

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The holiday season is swiftly approaching and before we get lost in calendars filled with office parties, networking events, and so many dinners let's take a weekend to pause and thrive in the beauty of self- care. How?

Day 1 — Friday, 10.20

It's simple, plan an activity/activities (solo or with a group) that get your heart rate up and the sweat flowing. Go for a run, brisk walk, yoga, bike ride, whatever you enjoy. The key is to work up a little sweat (i.e. Make your body happy)!

Day 2 — Saturday, 10.21

Then we cool it down. Remember self-care is what brings you joy. It could be getting a mani-pedi, massage, or enjoying a good book and snacks at home. The key is to pause and enjoy.

Day 3 — Sunday, 10.22

After all that we need to get clean—so it's time for Wash Day! Cleanse your scalp and have your hair basking in the beauty that this weekend was yours.

Bonus Fun — Giveaways!

Follow us and tag pics and video of your weekend and share them with us #iamstrikingandstrong #selfcareweekend2023. We'll be giving 5 lucky winners Striking + Strong Wash Day Starting Line Up Kits and 1 winner will receive 1 pack of the Bloom Where You Are Planted Affirmation Card Deck from Manifest Your Purpose.

Put you first and block off your calendar to dedicate Oct. 20-22, 2023 for self-care + get our FREE wellness workbook!

we're happy you're here! 

Join the Striking + Strong community today to not only get updates on new product releases and regular resources and tips to help you on your journey but to be apart of growth. You know we're not for the one-dimensional and that includes one-sided communication. We value your feedback and want to hear from you!

in a world of
either/or
claim your claim your and plus sign

"Girl, don't sweat out your hair!" You've heard that so many times growing up. Keeping it cute was the alternate to getting sweaty and even today we're told that being strong means we're not also soft or delicate. Truth is, this world prefers one-dimensional women. Yet our curls are far from flat, so we unapologetically choose to live and embrace lives that are multifaceted. You can work + workout. You can be cute + sweat it out. You can care for others + care for yourself. If anyone says otherwise, we've got your back. We are Striking + Strong, and so are you.

share the love

Self-care doesn't always have to be solo and some secrets are meant to be shared. Have a friend or loved one who's striking + strong? We'd love to meet them! Tag them on social or share our products and details with them!

Strinking + Strong Inaugrual set

resources for you

Clean, Food-Based Ingredients vs Food for your Hair: How diet and exercise affect your hair
Clean, Food-Based Ingredients vs Food for your Hair: How diet and exercise affect your hair
From the inside out: How diet and exercise affect your hair
How to reduce your anxiety around starting a fitness program
Love on your hair
How to Love on Your Hair: Love Language Edition